New York Rangers App
Role: Product Design Director
Working alongside the creative and marketing teams at MSG Entertainment, I oversaw the UI and UX design of the New York Rangers proprietary app from 2023 through kicking off the Centennial season of 2025-26. Breaking away from the league-wide NHL app, we were able to work quickly with FanReach, the app vendor, to bring to life a brand-new experience for fans across the board. With features such as real-time game scores, team and player stats, downloadable wallpapers, ticket management and purchase points, and various fan-centric touch points, the app turned fans on to a fully refreshed digital experience ahead of the 2023-24 season.